New logo, new identity, new website

It’s exciting times for us here at Noko. We’re really pleased to be launching our new identity, strategy and focus on Enterprise 2.0.

Ever since Steve and I started the company way (way, way) back in the Autumn of 1995 we’ve always been fascinated with how the web can be used by business to improve communication and collaboration.

We originally started building websites for a somewhat sceptical client base (I’m sure I’ve still got my “What is the World-Web Web?” and “Why the Web is not passing a fad” presentations on a network drive somewhere), but quickly moved on to creating intranet and extranet applications that used the Internet to connect staff, customers and partners more effectively.

Web Content Management

We soon realised that manual website editing was becoming a bottleneck for many companies and so began a partnership with Immediacy and their excellent Web Content Management system (now named Alterian CMC), which enabled us to deliver far more useful and complex sites.

Enterprise 2.0

A while ago the rise of enterprise social software caused us to sit up and take notice. We’ve always been cautious of jumping on the next ‘Internet bandwagon’ but the more we investigated, the more we liked and the more interested we became.

We’re sold on enterprise social software

We're convinced that over the next few years the use of enterprise social software (Enterprise 2.0) will fundamentally change how many workers interact with their colleagues and the wider business world, removing many of the more rigid and traditional collaboration barriers to create a more collaborative, knowledgeable, mobile and people oriented workplace.

That’s why we’ve refocused Noko around a new strap line of Knowledge. Collaboration. Communication.

Ok, but what's the business value?

On our travels we meet many organisations facing similar business challenges:

• Information overload
• Managing an increasingly mobile and geographically distributed workforce
• Managing team collaboration and information sharing
• Capturing the knowledge, experience and wisdom of the organisation
• Managing complex intranets, extranets and websites

Applied intelligently Enterprise 2.0 will help solve these challenges and deliver more knowledgeable, collaborative and profitable organisations.

We’re looking forward to taking both existing and new clients on this new journey so if you’re interested in finding out more why not get in touch.